To celebrate its upcoming 10th Anniversary, Preferred Plush is launching an aggressively revamped advertising campaign designed to promote the secrets to its success with its customers: fun designs, fresh ideas and friendly service. The new tagline, "Paws For A Hug", will kick-off the campaign which will focus on brand building and establishing Preferred Plush as a household name in the gift industry.

The campaign consists of a series of strategically placed ads that position Preferred Plush as the fastest-growing plush company in the industry. This significant growth is largely due to the relationships that Preferred has built with its many satisfied customers. Preferred believes that it’s equally important to care for existing customers while reaching out to new customers. It’s a promise that Preferred proudly upholds.

Plus, with new designs and displays being created weekly, Preferred’s clients are sure to find the perfect gift within our diverse seasonal and everyday collections, which range from graduation to wildlife to baby items. Our ads, like our products, will speak for themselves. Check out our newest campaign launching in these leading trade publications?Giftware Business, Giftware News and Flowers & Magazine.